世界奢侈品協(xié)會(WLA)城市巡展活動--
2013重慶國際高端生活(奢侈品)博覽會
2013 Chongqing International High-end Lifestyle
(Luxury) Exhibition
2013年11月8-10日 重慶國際會議展覽中心
8-10 Nov.,2013 Chongqing Int'l Convention & Exhibition Center
主辦:世界奢侈品協(xié)會 重慶市商業(yè)委員會 重慶市海外交流協(xié)會
承辦:高地會展咨詢顧問機(jī)構(gòu) 重慶沃德展覽有限公司(重慶會展十強(qiáng)企業(yè))
Sponsor: World Luxury Association, Chongqing Committee of Commerce and Chongqing Overseas Exchange Association
Organizer: Chongqing Golden Conference & Exhibition Consulting Agency,
Chongqing World Exhibition Co., Ltd. (one of top ten enterprises in the field of Chongqing)
■ 潛能巨大的中國西部市場讓奢侈品行業(yè)變陣西進(jìn)
Luxury Industry Finds Its Way in West China with High Potential Market.
中國已成為世界最大的奢侈品消費(fèi)群體,購買了全球25%奢侈品。-貝恩公司《中國奢侈品市場研究報告》
受益于國家政策,區(qū)域經(jīng)濟(jì)迅猛發(fā)展,重慶與東部沿海城市一道躋身奢侈品最青睞的十大城市之一,迅速崛起的中西部市場潛能巨大。-《2012中國奢侈品消費(fèi)報告》
目前重慶有12500位千萬富豪,800位億萬富豪。-《2012胡潤財富報告》
重慶奢侈品市場銷售額每年遞增35%,世界品牌實(shí)驗室公布的國際一線品牌共280個,有227個已經(jīng)落戶重慶,占到八成以上。-市商委
2012年重慶實(shí)現(xiàn)地區(qū)生產(chǎn)總值11459億元,GDP增幅2012年在全國第二,在西部位居第一。-市統(tǒng)計局
參加展覽會是歐洲企業(yè)首選營銷工具,是短時間與需求人群接觸最多的媒介,是唯一利用人體感官的營銷活動。-德國展覽業(yè)協(xié)會
China proves to have the largest group of consumers on luxury in the world, who buys 25% of the luxury of the world, according to Bain & Company in its Research Report on Chinese Luxury Market.
Chongqing ascends up to be one of the top ten metropolises consuming luxury along with China’s coastal cities as a result of being benefited from the favorable national policies and rapid regional economic growth. The market enjoys a great potential in the rapidly rising central and western China according to Report on Luxury Consumption in China 2012.
Currently, there are 12,500 multimillionaires and 800 billionaires in Chongqing according Hurun Report 2012.
The sales volume of luxury grows 35% annually in Chongqing. These luxuries include 227 out of 280 brands listed by the World Brand Lab, over 80%, according to Chongqing Committee of Commerce.
Chongqing realized its regional GDP of 1.1459 trillion yuan in 2012, with a growth rate ranking No. 2 in China and No. 1 in West China, according to Chongqing Municipality Bureau of Statistics.
Participation in exhibitions is taken as a priority of marketing by European enterprises as it provides the widest contact opportunities in a very short spell and is the only marketing activity enabling customers to experience the products on the sport, according to AUMA.
■活力都市,品味奢華,專注頂級高端生活
Eying on High-end Lifestyle and Luxury Taste in a Dynamic Metropolis
深度解讀高端、奢華、獨(dú)立品牌文化及內(nèi)涵,將集中展示當(dāng)今國際高端消費(fèi)品品牌文化與魅力,實(shí)現(xiàn)潮流與時尚、藝術(shù)與奢華的完美結(jié)合。采用“定向邀請、預(yù)約參觀”的方式,通過私人銀行一對一邀請高凈值銀行會員,聯(lián)合私人飛機(jī)、游艇、豪車、高爾夫、馬術(shù)、紅酒等領(lǐng)域的高端俱樂部和會所,企業(yè)家聯(lián)盟的高層人士,借助高端對話,凝聚行業(yè)智慧,為品牌、市場、消費(fèi)者搭建一個高規(guī)格交流平臺。
The exhibition will be a show of culture and attractiveness of the prevailing high-end international brands of consumptions, in which the participants will have a deeper understanding of the culture of the luxury brands and will see a perfect marriage between trend and fashion, art and luxuriousness. Participants and guests will be welcomed by sending invitation and appointment arrangement. Their presence will be accompanied by private banking services providing membership for high-net-worth individuals, high-end clubs of private aircraft, yacht, luxury sedan, golf, equestrian sports and wine. High-level persons of allied enterprises, representing the intelligence of their industries, will gather to build a special-sized platform through dialogues for brands, market and the consumers.
■同期活動讓品牌文化深度傳播
Intensifying Brand Culture Understanding via Parallel Activities
-慈善晚宴/歡迎晚宴 -國際奢侈品消費(fèi)趨勢論壇
-頂級品牌新品發(fā)布 -頂級珠寶腕表展示秀
-頂級雪茄紅酒品鑒會 -高端藝術(shù)品拍賣會
-海外投資置業(yè)移民講座 -海外旅游推介
- Charity/Welcome Dinner Party
- Forum on International Luxury Consumption Trend
- High-end Brand Product Release
- High-end Jewelry and Watch Show
- Top-brand Cigar and Wine Party
- High-end Arts & Crafts Auction
- Lecture on Overseas Investment and House Purchasing
- Promotion on Overseas Traveling
■頂級私人物品,奢華視覺盛宴
A Grand Visual Feast on Show
-頂級跑車、豪華轎車、越野車、摩托車;-私人飛機(jī)、豪華游艇;
-名貴鐘表、珠寶、翡翠、鉆石; -時裝、箱包、皮具、飾物;
-豪華別墅、地產(chǎn); -頂級家具、家俬、家居用品;
-藝術(shù)品、古董、字畫; -私人金融、銀行、投資理財服務(wù);
-豪華旅游、頂級酒店、度假村; -尖端高科技產(chǎn)品(通訊/運(yùn)動/保健器材)
-頂級私人會所、俱樂部; -高檔酒類、雪茄、煙具; -養(yǎng)生、醫(yī)療、保??; -時尚設(shè)計、定制服務(wù)、高端賣場等。
- Top sports cars,Limousines,Cross-country,and Motorcycles
- private planes, luxury yacht
- Expensive watch, jewelry, emerald, diamond
- Fashion, suitcase and bag, leather product, accessories
- Luxurious villa and real estate
- Top-quality furniture, household items
- Arts and crafts, antiques, calligraphies and paintings
- Private services on financing, banking and investment
-Luxurious traveling, hotel and vacation services
- High-end sci-tech products (communication/sports/health care equipment)
- High-end private club
- Top-brand liquor and wine, cigar and smoking sets
- Regimen, medicare and healthcare
- Fashion design, tailored services and high-end shopping mall
■LUXURY Chongqing 2013參展細(xì)則
Exhibits Details
□展位規(guī)格:
1、本次展會設(shè)3M×3M國際標(biāo)準(zhǔn)展位,內(nèi)設(shè)2.5M高壁板、一條楣板、一張洽談桌、兩把椅子、兩盞射燈、220V、5A電源插座一個。
2、室內(nèi)空地,36平方米起租,僅提供相應(yīng)空地。展示器具、用電、搭建等事項自理。
□收費(fèi)標(biāo)準(zhǔn):
標(biāo)準(zhǔn)展位:境內(nèi)企業(yè)RMB16800/個 境外企業(yè)US$ 3500/個
室內(nèi)光地:境內(nèi)企業(yè)RMB1600/m2 境外企業(yè)US$ 350/ m2
□會刊及其它宣傳服務(wù):
封 面:30000元/頁 封 底:20000元/頁 扉 頁:20000元/頁
封二、三:15000元/頁 普通彩頁:8000元/頁 門票廣告:20000元/萬張 刀旗廣告:10000元/200面 喜慶寶:6000元/座 彩 虹 門:5000元/座
□商業(yè)活動:需申請商業(yè)推廣或贊助活動的企業(yè)請向組委會索取議程安排表。
Booth specification:
1. International standard booths are provided (3m ×3m, a carpet, 2.5m wall boards, a name plate, a desk, two chairs, two lights, a 220V/ 5A outlet)
2. Indoor open space: for lease 36m2 and above. Participating units will take care of facilities, power and booth construction.
Fees:
Standard booths: Domestic enterprises RMB ¥ 16800/one; Overseas enterprises US$3500/one
Open space indoors: Domestic enterprises RMB ¥ 1600/m2; Overseas enterprises US$350/m2;
Sponsorship: Any sponsor to the exhibition would be welcome. Grand opportunity to highlight your products and your company. Details will be provided for further request.
Call for sub-activity: Any theme and promotion activity would be encouraged and welcome. Please Contact Organizing Committee if interested.
■LUXURY Chongqing 2013參展手續(xù)
Exhibits Procedures
□參展單位請詳細(xì)填寫《參展合約書》并加蓋公章,于2013年10月10日前傳真或復(fù)印后寄至大會組織辦公室,并于申請之日起5個工作日內(nèi)向大會指定銀行匯出參展費(fèi)用(凡未在規(guī)定期限內(nèi)辦理付款手續(xù)的展位一律不予保留)。
□組委會于會期前一個月左右將《參展商手冊》(有關(guān)日程安排、展品運(yùn)輸、酒店接待、展臺設(shè)計搭建、物品租用與服務(wù)以及簽證申請等信息)寄、送至各參展商。
? Please fill in the application form, fax or mail (officially sealed) to the Organizing Committee, and remit the relevant fees to the designated bank account within 5 working days. The committee will arrange the booths according to the arrival dates of the fees. First Come, First Served!
? Please notify the organizing office one month before the exhibition opens if extra power will be needed, or special platform will be set up.
■LUXURY Chongqing 2013大會組織辦公室
Organizing Committee:
地址:重慶市南岸區(qū)江南大道27號江南明珠8-9F 郵編:400060